AI PR

Artificial intelligence is an exploding industry. But doing AI PR is difficult. How do you talk about AI without being too technical or gimmicky? How do you cut through the noise? Below you can find the most relevant AI topics and journalists to help you get started with great pitch ideas for AI.

Preston Insights

The recent surge in AI-related developments highlights a significant focus on generative AI, AI-driven tools, and the competitive landscape in AI technology. Notably, companies like Nvidia and Meta are at the forefront of these advancements, with Nvidia's CEO Jensen Huang showcasing their latest innovations at the GTC AI conference. The discussion at the conference emphasized the role of AI as a powerful tool rather than a replacement for human workers, as echoed by Meta's chief AI scientist Yann LeCun. Meanwhile, startups like Prezent and Graphite are leveraging AI to revolutionize business presentations and code review processes, respectively, indicating a growing trend towards integrating AI into various business functions. Additionally, the rise of AI models that require fewer chips, as seen with DeepSeek's efficient techniques, suggests a shift towards more resource-efficient AI solutions, which could potentially reshape the competitive dynamics in the AI hardware market.

Another key trend is the increasing international competition in AI, particularly between the U.S. and China. OpenAI's concerns about China's DeepSeek underscore the narrowing gap in AI capabilities between the two nations. This competitive tension is further highlighted by the rapid adoption of AI technologies, such as DeepSeek's chatbot app, which has gained significant traction in app stores. Meanwhile, companies like Google and SoftBank are expanding their AI operations, with Google enhancing its UK AI business and SoftBank investing in AI infrastructure in Japan. The acquisition of AI startups, such as Elon Musk's xAI acquiring Hotshot, also reflects a strategic move to bolster AI capabilities in video generation. These developments indicate a robust and dynamic AI landscape, characterized by rapid technological advancements, strategic partnerships, and an evolving competitive environment.

Pitch Ideas

Generative AI tools are transforming business presentations with innovative solutions
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AI-driven code review startups are revolutionizing software development processes rapidly
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Strategic AI acquisitions highlight the evolving landscape of video generation technology
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Global tech giants expand AI operations enhancing international business influence
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Efficient AI models are reshaping competitive dynamics in hardware technology
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US-China AI competition intensifies as capabilities gap continues to narrow
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Preston Insights are generated by our in-house AI models. Our models are designed by experts to analyze and summarize hundreds office current articles from our database on the topic of this page. We've selected articles by top-tier, US publications, and top niche publications for each industry. The results are up-to-date and manually verified by PR experts.