Wharton’s Benjamin Lockwood explains why lotteries are so compelling to consumers, even when they know the odds are stacked against them.
Angie Basiouny
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Pitching Insights
Angie's articles predominantly feature expert commentary, indicating a preference for content that features insights and analysis from industry specialists. She has covered themes related to product marketing, health, finance, scientific topics, business & industry.
To effectively reach out to Angie Basiouny when pitching an article or source suggestion, it is important to highlight the expertise of the individual being pitched. The pitch should emphasize how the suggested topic aligns with her coverage areas on product promotions and other relevant themes such as health and finance. Providing concise yet insightful information about why the suggested content or expert would be valuable based on these attributes will likely increase engagement with her.
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