Celebrity endorsements from the likes of David Beckham used to be the holy grail of marketing. Not anymore, says Annie Johnson at Cygnus – authenticity is now king.
Annie Johnson is an R&D Brewer at a leading brewery. With a strong focus on food and beverages, she explores topics such as food manufacturing, food production, food safety, and food waste. Annie's insights and expertise have been featured in The Santa Clara, Digg, MSNBC, Craft Beer & Brewing, Business Insider, and The Drum.






