From Nike’s collaborations to Loewe's Spanish partnership, brands are turning the 2026 FIFA World Cup into football’s biggest fashion moment ever.
Ben Esden is the Editor and Social Lead at DMARGE, specialising in watches, luxury, men’s grooming, and sport, with a keen focus on the interests of modern Australian men. With over six years of editorial experience, he leads DMARGE’s lifestyle coverage and engages audiences through original video content on Instagram and TikTok, while also contributing to discussions on beauty, fashion, travel, and wellness. Ben's work has been featured in DMARGE and Boss Hunting, showcasing his expertise in delivering original reporting that resonates with cultural conversations in Australia today.













