Benyam Kidane is a senior NBA editor at The Sporting News. He has been covering the league since 2016, with a focus on competitive and professional sports, including international sports leagues and major tournaments. Benyam's insights and expertise have also been featured in MSN, Yahoo Sports Canada, and The Sporting News.
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Benyam Kidane's coverage is heavily focused on sports, particularly basketball and NBA-related content. Given the substantial emphasis on event coverage, Benyam would likely be interested in pitches that provide unique insights or access to events, players, or teams within the world of basketball.
Potential pitching angles could include exclusive interviews with players or coaches, behind-the-scenes access to games or training sessions, statistical analysis related to ongoing events in the NBA and other major basketball leagues. If you have a newsworthy story related to these topics that can offer a fresh perspective on recent games, player performances or team strategies it might catch his attention.
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By: Benyam Kidane
Cooper Flagg came into the NBA this season with plenty of expectations, and it's safe to say the No. 1 pick has held up his end of the deal.
By: Benyam Kidane
Philadelphia 76ers point guard Tyrese Maxey has already checked off plenty of achievements in the NBA.
Jamal Murray enters the 2026 playoffs, coming off his best season for the Nuggets.
By: Benyam Kidane
Flagg finished with 56 first-place votes, ahead of his former Duke teammate Kon Knueppel.
By: Benyam Kidane
Arsenal are closing in on a historic trophy double this season.
By: Benyam Kidane
Saka starred against Atletico to put Arsenal into the Champions League Final.
By: Benyam Kidane
DeMarcus Cousins will be in Melbourne this week, headlining NBA House Australia.
By: Benyam Kidane
DeMarcus Cousins says this year's playoffs is showing us what the future of the NBA will look like.
By: Benyam Kidane
Victor Wembanyama is just 22 years old, and in his first appearance in the playoffs, the French phenom has bulldozed his way to the NBA Finals.
By: Benyam Kidane
Two Australian schools will compete in the NBA Rising Stars Invitational in Singapore.
By The Numbers: Cooper Flagg's rookie season was even more impressive than you think Benyam Kidane • 1 minute ago Add The Sporting News on Google ENJOYED THIS STORY? Add Sporting News as a preferred source on Google to see more of our reporting Add as preferred source on Google Recommended for You">
Tyrese Maxey debuts New Balance signature sneaker in 76ers' Play-In win vs. Magic Benyam Kidane • 2 minutes ago Add The Sporting News on Google ENJOYED THIS STORY? Add Sporting News as a preferred source on Google to see more of our reporting Add as preferred source on Google Recommended for You">
