Bethany Allard is a shopping reporter at Mashable, based in Los Angeles. She specializes in beauty tech, dating, sex and relationships, and consumer electronics, with a keen focus on e-commerce and retail trends, particularly during major shopping events like Prime Day and Black Friday. Her insights and expertise have also been featured in notable publications including AOL, Inc., and Yahoo.
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Bethany Allard focuses on promotional deals and reviews, particularly around holiday shopping events like Cyber Monday. If you have information about upcoming or ongoing promotions, exclusive deals, or insights into consumer trends related to holiday shopping and electronic products, your pitch is more likely to resonate with her.
Given the nature of Bethany's coverage attributes and themes covered, she would be interested in receiving pitches that offer insider details on upcoming sales or unique promotions from retailers. Additionally, if you have product-specific information regarding electronics or popular gadgets during peak shopping seasons such as Black Friday and Cyber Monday, it could pique her interest.
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By: Bethany Allard
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