Bill King is a Senior Writer at Sports Business Journal. He is currently focused on the evolving landscape of US sports betting, while also covering themes related to sports business, travel and tourism, and social interest topics such as diversity and inclusion. Bill's work has been featured in numerous publications, including Globelite Travel Marketing Inc., The National Interest, and the Atlanta Journal-Constitution.
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Bill King's coverage indicates a strong focus on sports, particularly in the context of sports betting and business. Pitches should align with his interest in these topics, such as stories related to developments in the sports betting industry or insights from key figures within this sector.
Considering Bill’s occasional features on family and relationships, pitches that touch upon heartwarming or relatable family stories may also resonate with him. However, given the majority focus on Sports Betting and Sports Business, it is recommended to tailor your pitches towards these themes for better engagement.
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By: Bill King
Fanatics Predicts has landed U.S. rights to offer the official prediction markets of the World Cup, combining with global FIFA rights-holder ADI PredictStreet on a co-branded digital hub that will include tournament news, stats and other in-app content.
By: Bill King
Pastor Bill King recalls how church assistant Annie Jo Cochran became like family in Rainbow City, sharing memories from their decade together before her death ...
In this tribute, a former Alabama pastor recalls how church assistant Annie Jo Cochran became like family, faithfully supporting his ministry, his young daughter and many others.
Each year, the Census Bureau publishes population estimates for all municipalities in the U.S. with a population of 20,000 or more. Last week, it released last...
U.S. sportsbooks are on pace to stem four consecutive months of decline in April, with handle 1% ahead of the same time last year. Maryland, Indiana and Michigan led the way with double-digit percentage gains. Pennsylvania was down 10%.
When FIFA named then-nascent ADI Predictstreet as the official prediction markets platform for the World Cup early in April, many wondered what that would mean in the U.S., where the federal government's regulation of event contracts would preclude the Abu Dhabi company from securing a license in time for the tournament.
State regulator reports from the first quarter show no movement in the pecking order of handle share among U.S. sportsbooks competing in most legal jurisdictions, though there was slight widening of some gaps.
Fanatics is getting into the World Cup via prediction markets, and this makes for a clearer sports betting picture around the event.
No matter the task, the co-founder can usually ‘figure it out' DraftKings founders Jason Robins, Matt Kalish and Paul Liberman were in the
There has been a great deal of speculation about the political consequences of Donald Trumps revenge tour against Republicans he considers...
