Boutayna Chokrane

Product Writer and Reviewer

Preston's Summary

Boutayna Chokrane is a product writer and reviewer at WIRED. She specializes in health and wellness, beauty and fashion, and consumer products, with a focus on fitness equipment and beauty tech. Boutayna's work has been featured in notable publications including Vogue, Rolling Stone, and the Chicago Reader.

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Geo Focus

United States (National)

Coverage Attributes:

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Informative: 32 %
Reviews: 18 %
Promotional: 14 %
Listicles: 10 %
Opinion: 4 %

Themes Covered:

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Most Recent Topics:

  • Aestheticians_Estheticians
  • Beauty Industry
  • Hair
  • Hair Care Industry
  • Makeup & Skincare
  • Consumer Electronics
  • Wearables

Pitching Insights

Boutayna's coverage spans diverse lifestyle topics such as fashion, beauty, home decor, and entertainment. She often features seasonal and event-specific content, along with expert commentary and promotional deals.

To effectively pitch to Boutayna Chokrane, consider offering insights related to current or upcoming trends in the areas of fashion, beauty or home decor. Given her interest in event coverage and seasonal themes, providing timely suggestions for events like award shows or seasonal trends would likely resonate with her.

She also covers culture & society along with celebrity-related content; therefore pitches that align with these interests are also likely to be well received by her. Keep in mind that she does not have a specific geographic focus but has shown a particular interest in New York City-related content.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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