By: Brian Barrett
Google’s AI Overviews feature credible-sounding explanations for completely made-up idioms.
Brian Barrett is the Executive Editor of News at WIRED, overseeing day-to-day coverage across the site. With a strong background in business and economics, he has previously served as the editor in chief of Gizmodo and a business reporter for Yomiuri Shimbun, focusing on themes such as real estate development and property management. Brian's work has been featured in notable publications including Ars Technica, The Ringer, and WIRED.
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Fort Wayne, United States (Local)
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Brian Barrett's coverage is heavily focused on sports and weather, particularly related to New England. He often seeks expert commentary for his articles, indicating a preference for insights from credible individuals within the sporting world or meteorology. If you have expertise in football, basketball, or weather patterns specific to the New England region, your insights could be of interest to him.
Given the repetitive nature of some article titles with similar subjects such as forecasts and team performances, ensure that any pitch you send is highly differentiated and offers unique value tailored specifically to Brian's reporting style and audience interests.
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