Cale Guthrie Weissman

Editor-In-Chief

AS SEEN ON

Preston's Summary

Cale Guthrie Weissman is the Editor-in-Chief at Modern Retail. He specializes in consumer behavior analytics, retail analytics, and retail customer data, providing insights into the evolving landscape of the retail industry. Cale has been featured in Digiday, Glossy, and Modern Retail.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Expert Commentary: 26 %
Press Release: 17 %
Private Sector Announcements: 13 %
Cites Data: 10 %
Industry Specific: 9 %

Themes Covered:

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Most Recent Topics:

  • Consumer Behavior Analytics
  • Retail Analytics
  • Retail Customer Data

Pitching Insights

Cale Guthrie Weissman focuses on retail, marketing, startups, and e-commerce. His coverage heavily emphasizes expert commentary and industry-specific insights related to product promotions and sales & marketing.

Given his focus on startups and direct-to-consumer (DTC) companies, Cale may be receptive to pitches featuring exclusive interviews with founders or executives of emerging brands who can provide unique insights into their strategies for success in the competitive retail landscape.

He seems interested in exploring innovative business models and successful marketing approaches within the retail sector. Therefore, providing him with access to professionals who have successfully navigated challenges in these areas could lead to greater engagement.

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