By: Chinwe Michael
The gain was driven mainly by cost discipline rather than sales growth. Distribution, sales, and marketing expenses fell 16 percent year-on-year to
Chinwe Michael is a Financial Inclusion Advocate at BusinessDay. She focuses on themes such as banking, financial services, and personal finance, with a keen interest in capital markets, local economy, and investment strategies. Chinwe's insights have been featured in BusinessDay and Next Billion.
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Nigeria (National)


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Chinwe Michael's coverage spans a wide range of topics within the tech and business sectors, with a particular emphasis on African tech developments, startups, AI, financial services, telecom, and cybersecurity. The majority of her articles are press releases or cover private sector announcements.
For outreach to Chinwe Michael, consider offering insights into African tech industry trends and emerging startups. Additionally, pitches focusing on the impact of AI advancements in Africa or analysis of financial services and telecom innovations would likely be well received. As most articles revolve around press releases or private sector announcements; providing exclusive access to upcoming products or expert commentary on major industry movements can increase chances for successful engagement.
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