Daniel Farey-Jones is a journalist who writes for various publications, including Campaign Asia, Campaign (UK), Campaign US, and Performance Marketing World. His work has also been featured in PRWeek. Daniel covers a range of topics in the advertising and marketing industry, including AI, digital platforms, agency strategies, and industry partnerships.
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United Kingdom (National)
Daniel Farey-Jones' coverage focuses on advertising, marketing, media spend, technology, and brands. He tends to cover private sector announcements and press releases while citing data. To engage him effectively, pitch stories that involve innovative marketing strategies or technologies being adopted by brands. Expert opinions on industry trends such as changes in media spend or the impact of new technologies could also be of interest to him.
Consider providing insightful analysis into the evolving landscape of sales & marketing along with updates related to entertainment news and content & publishing industries as Daniel's coverage includes these themes as well.
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By: Daniel Farey-Jones
Airline unites football, travel and history in Maximum Effort-produced documentary.
How the marketer's toolkit is evolving as third-party cookies head for the sunset and AI use cases grow
The digitalisation of marketing is a mega-trend that has been kind to performance specialists but does the next twist – AI and automation – require a new balance of skills?
Jesper Norgaard joins from Grey London to team up with former boss Raquel Chicourel.
Trade bodies set out their wishlists as Labour's line-up takes shape. by Daniel Farey-Jones
The Omnicom agency has appointed four creative directors and a senior creative. by Daniel Farey-Jones
Broadcaster's Paralympics clips will be part of social network's new Pulse Premiere offering around premium content.
By: Daniel Farey-Jones
Trio already has 43.6% share, despite Facebook and Google bans in China. by Daniel Farey-Jones
By: Daniel Farey-Jones
The peach-shaped pop-up can be found in Hackney Bridge. by Daniel Farey-Jones To continue enjoying this article, please sign in.
Campaign asked experts whether agencies should put cash into rewarding creatives with bonuses or into funding their chances of winning gongs.
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