Microsoft loves renaming products as much as Google loves killing them. Now you can relive those reinventions with The Rebrand Registry, a collection of decades of Microsoft branding history for cloud products, including analysis of which product categories get rebranded most often, and a risk index for future renames. [Link: The Rebrand Registry
Dominic Preston is a News Editor at The Verge. With a background in covering movies and games, he has transitioned to the tech beat, focusing on consumer electronics, mobile apps, and hardware, while also indulging his passion for food through his Substack newsletter, Braise. He has been featured in TechRadar, AndroidPolice.com, Tech Advisor, NME, Tech News Tube, MSN, and Bundle.









