Emma Johnston-Wheeler

Reporter

Preston's Summary

Emma Johnston-Wheeler is a Reporter at various publications including the Toronto Star and Yahoo Finance. She covers a wide range of themes including arts and entertainment, culture and society, and urban design, with a particular focus on topics such as animal rescue, cultural movements, and urban art. Emma's work has been featured in notable outlets such as Toronto Life Magazine, PRWeek, and Campaign US.

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Geo Focus

Toronto, Canada (Local)

Coverage Attributes:

Beta
Informative: 51 %
Events: 18 %
Interviews Q&as: 14 %
Promotional: 8 %
Data Driven: 4 %

Themes Covered:

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Most Recent Topics:

  • Animal Rescue & Rehabilitation
  • Urban Design
  • Cultural Movements
  • Pop Culture
  • Fine Art
  • Arts & Crafts
  • Urban Art & Street Art

Pitching Insights

Emma's local focus on Canada, particularly Montreal, indicates she is likely to be interested in pitches related to the advertising and business spheres within this region. Given her coverage of sales & marketing and product promotions, she may respond well to pitches that involve new company launches or innovative marketing campaigns from businesses based in Canada, specifically those with a presence in Montreal.

As Emma covers press releases extensively, she might appreciate exclusive access to news about companies' activities such as sponsorships or rebranding efforts. Similarly, providing insights into the impact of these events on local communities could also be compelling for her audience.

Considering her interest in mental health topics and content & publishing themes at a lower frequency than other topics covered by her suggests that while it’s not the primary focus of her work, it might still be worth considering when crafting relevant story angles for pitching.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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