Freya Pratty is a Senior Reporter and Investigations Lead at Sifted. She focuses on business and economics, with particular expertise in corporate finance, entrepreneurship, and startups, while also covering energy, mining, and artificial intelligence. Freya's work has been featured in the Financial Times, highlighting her commitment to in-depth reporting on these critical topics.
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Freya Pratty's coverage primarily focuses on the intersection of business and technology, with a significant emphasis on European startups and climate tech. She regularly cites data, press releases, and government announcements. To effectively engage her, you should offer insights or expert commentary related to European startup ecosystems, climate tech innovations, or emerging trends in the business and technology sectors within Europe. Additionally, providing data-driven analysis or exclusive access to newsworthy information could capture Freya's interest given her reliance on cited data within her reporting.
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1Komma5 has discussed delaying its long-awaited IPO until after the next US election in 2028, Sifted understands.
Peter Carlsson, the cofounder of bankrupt Swedish gigafactory Northvolt, has joined a new AI startup.
By: Kai Nicol-Schwarz, Freya Pratty
Tech leaders in both countries say the pact will revolutionise how talent and capital flows between them
Oskar Hartmann describes himself as the 18th most successful angel investor on the planet. Now he's got a plan to amass more unicorn stakes.
Climeworks is plotting an international expansion despite a recent round of layoffs and uncertainty over funding from the US government.
By: Freya Pratty, Kai Nicol-Schwarz
A growing number of British startup founders and investors are relocating to the UAE following tax hikes at home
By: Freya Pratty
London-based startup Rivan, which develops a synthetic fuel that can be used in place of natural gas by heavy industry, has raised £10m.
The move comes after Sifted published details of a lawsuit spotlighting the site’s links to so-called ‘vice’ industries.
Europe’s climate tech ecosystem could benefit from cuts to the sector in the US, say VCs — if policymakers are willing to up their game.
Czech grocery delivery unicorn Rohlik is launching a new company to sell the technology it says has been crucial to its success to others.
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