By: Geoff Mcmaster
In times of financial crisis, some people would rather roll the dice on a new business to cope with the uncertainty of unemployment or to explore a potential new identity, say business researchers.
Canada (National)
Geoff McMaster
Geo Focus
Coverage Attributes:
Beta
Informative:
54
%
Data Driven:
28
%
Interviews Q&as:
9
%
Events:
3
%
Opinion:
3
%
Themes Covered:
Not enough data
Pitching Insights
Geoff McMaster focuses on scientific and engineering themes, often citing data to support his articles. He covers a wide range of topics including technology, customer service, indigenous people, music education, research, entrepreneurship among others.
Given the variety of topics covered by Geoff McMaster and his reliance on data in his coverage attributes suggests that he may be responsive to pitches from experts with unique insights or access to relevant data supporting their claims within these fields. Additionally, given the local focus on Canada (Alberta & Edmonton), pitches related to local scientific breakthroughs or initiatives within these areas might also be well-received.
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