Imran Yusuf is the Executive Editor at SportBusiness. He specializes in sports, sports business, and sports marketing, with additional insights into telecom transportation and mobility. Imran's work has been featured in SportBusiness, highlighting his expertise in the intersection of sports and industry trends.
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Imran Yusuf's coverage predominantly focuses on sports, particularly sports broadcasting and television rights. His articles mainly consist of press releases and private sector announcements within the realm of sports media rights deals.
For effective outreach, consider offering exclusive insights or analysis related to major sports media rights deals, especially those concerning cricket, NBA, and FIFA World Cup. Given his focus on these specific topics, pitches should provide in-depth analysis or insider information about upcoming broadcasting deals or changes in existing agreements within these areas.
Considering Imran's emphasis on private sector announcements and press releases related to sports media rights, he may be interested in receiving news from relevant companies regarding their latest developments or partnerships within this domain.
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Thai telco AIS secured exclusive pay-television rights to the German Bundesliga from 2026-27 to 2028-29 in a challenge to rival telco True.
The High Court has dismissed claims by Chinese investors Jinxin of fraudulent representations regarding the sale of MP & Silva and allegations of bribery and anti-competitive behaviour in the award of…
State broadcaster VTV has secured exclusive rights to the 2026 World Cup in Vietnam, as Fifa moves to finally seal deals in key remaining Asian markets.
State broadcaster VTV secured exclusive rights to the 2026 Fifa World Cup in Vietnam after agreeing a marginal increase on the fee paid for the previous edition.
The Asian Football Confederation (AFC) has opted to take more time to award its commercial rights for its next two cycles, amid the broader context of Saudi Arabia pulling investment from the sports…
NFL Network has gone dark on Comcast’s Xfinity service, following Disney-owned ESPN assuming control of the broadcaster.
Public broadcaster RTM and Telekom Malaysia’s subscription platform Unifi TV have secured 2026 Fifa World Cup rights with incumbent Astro blaming piracy and match timings for the level of its…
The Vietcontent agency agreed to pay an increase to secure another cycle of Uefa club competition rights in Vietnam, aided by backing from telco Viettel.
Fifa is expected to finalise a deal with media group Zee Entertainment Enterprises for exclusive rights in India to the 2026 World Cup, SportBusiness understands.
Fifa has all-but finished its protracted World Cup sales process in Asia, ending up with a respectable result given the pan-regional downturn in rights fees and specific headwinds present in almost…
