Isabella Fish is a Retail Editor at The Times. She specializes in retail, retail technology, and business economics, with a keen focus on consumer behavior analytics and the beauty industry. Isabella's insights and expertise have been featured in Drapers, The Post, The Business Herald, and The Times.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
United Kingdom (National)
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Isabella's coverage predominantly focuses on the UK retail sector, particularly in relation to sales and marketing, product promotions, beauty & fashion. She often cites data and press releases from companies. To reach out effectively, consider providing her with exclusive access to consumer trend data or industry reports that can support her reporting on retail sales trends or the impact of economic factors on consumer behavior.
As Isabella is focused nationally within the United Kingdom, pitches should emphasize local angles or impacts specific to this region. Additionally, offering insights into how businesses are adapting their strategies due to economic changes or government policies may be well-received by her based on past coverage attributes.
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Amid rising competition and costs being cheap is no longer enough but most analysts still believe the discount era is far from over
Chefs and food developers will be sharing recipes and ideas on the platform, whose viewing figures in the UK have overtaken the BBC
Christopher Bailey, who is credited with transforming the fashion house, acquired the Stoke-on-Trent potter after parent company Denby went bust
