Jessica Deyo is an Editor for Industry Dive, specializing in marketing and advertising. Her work has appeared in various publications, including Marketing Dive, Retail Dive, and Harro Community. Jessica focuses on covering innovative marketing campaigns, pop culture trends, and the intersection of technology and advertising.
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Jessica Deyo's coverage mainly focuses on product promotions, content & publishing with a specific emphasis on events like the Super Bowl, football-related marketing campaigns, and brand partnerships. She seems to be particularly interested in unique and attention-grabbing marketing initiatives.
Given her interest in these areas, she may welcome pitches from PR representatives or professionals involved in advertising and marketing who can provide insights into successful promotional strategies within these industries. Additionally, experts who can offer analysis on consumer behavior related to advertising during major events such as the Super Bowl might also find success when reaching out to Jessica.
It is important for sources approaching Jessica to have access to relevant data supporting their pitch or expertise that aligns with current trends in product promotion and brand partnerships within the areas of interest mentioned above.
This information evolves through artificial intelligence and human feedback. Improve this profile .
By: Jessica Deyo
The Pernod Ricard brand teamed with Copy Lab to generate inclusive, free-to-use imagery in an attempt to train AI to become less biased.
By: Jessica Deyo
A digital billboard campaign in London metro stations gathered over 25,000 consumer form submissions and exceeded expectations by 5,000%.
By: Jessica Deyo
A digital billboard campaign in London metro stations gathered over 25,000 consumer form submissions and exceeded expectations by 5,000%.
By: Jessica Deyo
Thom, billed as a “proper young man with a strong British accent,” is meant to remind consumers to savor breakfast amid the hectic morning shuffle.
By: Jessica Deyo
Thom, billed as a “proper young man with a strong British accent,” is meant to remind consumers to savor breakfast amid the hectic morning shuffle.
By: Jessica Deyo
The celebrity chef serves as Welch’s “CFO,” or chief fruit officer, and stars in the first TV commercial in the brand’s history to promote its clean ingredients.
This story was originally published on Marketing Dive . To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter
By: Jessica Deyo
The issue, which leverages QR codes that lead to curated Pinterest boards, highlights over 120 products and expands the platform's bid to publishers.
By: Jessica Deyo
The issue, which leverages QR codes that lead to curated Pinterest boards, highlights over 120 products and expands the platform’s bid to publishers.
The issue, which leverages QR codes that lead to curated Pinterest boards, highlights over 120 products and expands the platform's bid to publishers.
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