John Robison is a Broadcast Meteorologist at NewsChannel 11. With a focus on regional interest and world news, he covers critical topics such as climate change, climate policy, and Global Warming, guiding viewers through severe weather in Tornado Alley. John has been featured in various publications, including the Las Vegas Review-Journal and Idaho Statesman.
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Lubbock, United States (Local)
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John Robison's coverage primarily focuses on local weather events and seasonal changes, with an emphasis on the United States, Texas, and specifically Lubbock. Given this focus, providing localized insights into upcoming weather patterns or extreme conditions in these areas would likely be of interest to him.
Given his attention to local seasonal changes and event coverage related to weather phenomena such as storms, cold fronts, rain etc., outreach could include offering expert opinions from meteorologists or environmental scientists familiar with regional climate trends and their potential impact.
Considering his predominant themes are centered around Weather (56%) followed by Sports (16%) and Tragedy (16%), pitches that align with these themes while staying relevant to his geographic focus would enhance the likelihood of effective outreach.
This information evolves through artificial intelligence and human feedback. Improve this profile .
Rain chances begin to increase by Thursday and the chances, so far, show the possibilities best for Friday and Saturday.
By John Robison Published Apr. 20, 2026 at 1:51 AM CEST | Updated seconds ago
We have more wind on the way the next few days, so fire danger will be in the forecast for Monday and Tuesday.
By: John Robison
Showers, storms will diminish and move out of the South Plains Sunday evening.
More heat on the way for the remainder of the week and into the weekend.
By: John Robison
LUBBOCK, Texas (KCBD) - Potential for downburst winds of 60 mph and stronger as storms continue Thursday night.
The combination of heat, the continued dry conditions and more wind-elevated fire danger to the critical level to extremely critical level Sunday and will do so again on Monday.
By: John Robison
Forecasting 86 for the afternoon with mostly sunny skies for Memorial Day.
By John Robison Published Jun. 1, 2026 at 12:34 AM GMT+2 | Updated moments ago
By: John Robison
Scattered thunderstorms are moving across the South Plains tonight.
