John Robison


Preston's Summary

John Robison is a meteorologist with a focus on local weather in the Lubbock, Texas area. He provides weather forecasts and updates for KJTV-TV and KCBD-TV, keeping the community informed about current conditions and upcoming weather events. Additionally, John is also a contributor to the Idaho Conservation League, where he writes about conservation issues and the impact of weather on the environment.

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Geo Focus

Lubbock, Texas, United States (Local)

Coverage Attributes:

Seasonal: 48 %
Event Coverage: 21 %
Evolving Stories: 10 %
Government Announcement: 7 %
Breaking News: 6 %

Themes Covered:

Most Recent Topics:

  • Weather
  • Temperature
  • Rain
  • Storms
  • Severe Weather
  • Weather Alerts

Pitching Insights

John Robison's coverage primarily focuses on local weather events and seasonal changes, with an emphasis on the United States, Texas, and specifically Lubbock. Given this focus, providing localized insights into upcoming weather patterns or extreme conditions in these areas would likely be of interest to him.

Given his attention to local seasonal changes and event coverage related to weather phenomena such as storms, cold fronts, rain etc., outreach could include offering expert opinions from meteorologists or environmental scientists familiar with regional climate trends and their potential impact.

Considering his predominant themes are centered around Weather (56%) followed by Sports (16%) and Tragedy (16%), pitches that align with these themes while staying relevant to his geographic focus would enhance the likelihood of effective outreach.

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