John Robison is a Broadcast Meteorologist at NewsChannel 11. With a focus on regional interest and world news, he covers critical topics such as climate change, climate policy, and Global Warming, guiding viewers through severe weather in Tornado Alley. John has been featured in various publications, including the Las Vegas Review-Journal and Idaho Statesman.
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Lubbock, United States (Local)
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John Robison's coverage primarily focuses on local weather events and seasonal changes, with an emphasis on the United States, Texas, and specifically Lubbock. Given this focus, providing localized insights into upcoming weather patterns or extreme conditions in these areas would likely be of interest to him.
Given his attention to local seasonal changes and event coverage related to weather phenomena such as storms, cold fronts, rain etc., outreach could include offering expert opinions from meteorologists or environmental scientists familiar with regional climate trends and their potential impact.
Considering his predominant themes are centered around Weather (56%) followed by Sports (16%) and Tragedy (16%), pitches that align with these themes while staying relevant to his geographic focus would enhance the likelihood of effective outreach.
This information evolves through artificial intelligence and human feedback. Improve this profile .
By John Robison Published Jun. 21, 2026 at 3:00 AM GMT+2 | Updated 6 minutes ago
Sunday is the first day of summer, and we're expecting temperatures at or above 100.
LUBBOCK, Texas (KCBD) - It was a hot Father's Day with most South Plains communities exceeding the 100-degree mark on Sunday afternoon.
LUBBOCK, Texas (KCBD) - As expected it was a hot and sunny Father's Day on the South Plains. In Lubbock the high temperature soared to 106 degrees, just two degrees short of the record on this date in 2023. Most of the region also reported afternoon maximum temperatures above 100 degrees. The cooler areas, at or below 100 degrees, were located in the northeast areas of the region.
By: John Robison
The South Plains region north of the Advisory have had slightly lower afternoon temps that have remained in the low to mid-90s.
Moving into the last week of June, the heat will extend into next weekend, but we should see a slight dip in afternoon temperatures the next few days.
By John Robison Published Jul. 2, 2026 at 12:21 AM CEST | Updated 6 minutes ago
As upper-level high pressure settles this week rain chances of storms will remain low until Friday. There may be some isolated storms each afternoon and evening, but coverage will be limited.
Storms developed early afternoon and have covered a large part of the South Plains and some of the Panhandle.
LUBBOCK, Texas (KCBD) - Widespread showers and storms to wrap-up this weekend. Storms developed early afternoon and have covered a large part of the South
