Justin Harper is an editor for Campaign Middle East and The CEO Magazine Global. With a focus on marketing and advertising, Justin's articles explore the latest trends, campaigns, and partnerships in the industry. His work has also been featured in Money Marketing, showcasing his expertise in the financial sector.
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Justin Harper's coverage mainly revolves around sales & marketing, content & publishing, advertising, branding and events. He frequently covers press releases and private sector announcements related to these topics. Therefore, he is likely interested in pitches that offer unique insights into emerging trends in sales & marketing strategies, new technologies impacting the industry or exclusive details about brand campaigns or upcoming events.
Given his frequent mention of specific companies and their initiatives, Justin might be open to receiving pitches from PR representatives of companies with innovative marketing strategies or brands launching new products/services. Providing data-backed stories on successful advertising campaigns or trend analyses could also be well-received by him.
As the geographic focus is not specified for Justin Harper's coverage attributes; it would be beneficial to tailor pitches based on global relevance within the sales & marketing industry unless there are specific indicators suggesting a localized approach.
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Networking plays a pivotal role in the PR industry, serving as a catalyst for professional growth, business development and reputation building.
Rumours have been circling that Apple plans to add a ‘web eraser' tool to its Safari browser later this year.
By: Justin Harper
Spotify has announced that Egyptian radio network NogoumFM will now host its content on Megaphone, Spotify's enterprise podcast platform.
The Al Khayyat Investments (AKI) owned company will roll it out across all current and upcoming Befit stores in the UAE, KSA, Kuwait, Qatar, Oman and Iraq.
By: Justin Harper
Described as its ‘biggest ever tactical campaign', it will offer more than AED 3 million in prizes “to make sure that everyone who buys insurance from Alfred is a winner”.
By: Justin Harper
Using Arabic-only assets the campaign, which got underway across digital platforms in Saudi Arabia this month drives consumers to VisitBritain's new Arabic website.
Last month, FIVE opened a new resort in JBR to add to its growing portfolio of hotels and resorts. Campaign Middle East editor Justin Harper spoke to Ahmad Kheir, Director of Digital Marketing & eCommerce at FIVE Hotels and Resorts to find out more. How did the marketing approach for the new JBR resort differ […]
Last month, Yas Island Abu Dhabi unveiled film star Ryan Reynolds as its newest Chief Island Officer (CIO). He follows in the footsteps of former CIOs Kevin Hart and Jason Momoa who were brand ambassadors.
The Athar Festival of Creativity returns this year (taking place on November 5 th and 6 th ) and builds on the success of the inaugural edition that hosted over 1,400 attendees, including more than a hundred speakers, joined by industry professionals and young talent from the region and beyond.
This year, we have some of the biggest sporting events in the global calendar taking place – and we have been gearing up for a summer of sports.
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