Kathryn Lundstrom is a Commerce and Sustainability Editor at Adweek. She focuses on the intersection of marketing and advertising with sustainability, particularly exploring the retail media boom and the industry's response to climate change. Kathryn's work has been featured in various outlets, including NewsBreak, AOL, Inc., and ELLE Magazine.
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Kathryn Lundstrom's coverage predominantly focuses on sustainability, environment, and sales & marketing with a specific emphasis on climate change. She frequently cites data and press releases in her articles. To effectively reach out to Kathryn, consider providing data-driven insights related to sustainability initiatives, environmental impact studies or innovative sales & marketing approaches that tie into the themes she covers.
As Kathryn does not have a specified geographic focus but writes about global events such as UN Climate Summits, pitches should reflect an international perspective while considering the global relevance of the topic being pitched.
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Some believe the ecommerce giant’s threat cleaned up companies' usage.
The in-store company's assets will be sold to pay off debts.
Some believe the ecommerce giant’s threat cleaned up companies' usage.
Tim Castree takes over the role from Kofi Amoo-Gottfried
By: Kathryn Lundstrom
The retailer's ad business grew 51% year over year.
By: Kathryn Lundstrom
The retailer's ad business grew 51% year over year.
By: Kathryn Lundstrom
The holdco begins to approach multi-touch attribution data.
Plus, the retailer's AI assistant Sparky is gaining traction.
The sustainable brand underwent a rebrand and hired an agency to expand into Target, Whole Foods, and Costco.
By: Kathryn Lundstrom
Experiential marketers reveal the unique challenges of the ad festival.
