Lily Wohlner

Associate Style Commerce Editor

AS SEEN ON

Preston's Summary

Lily Wohlner is the associate style & commerce editor at Women’s Health. With a keen focus on beauty, fashion, and wellness, she expertly tests, reviews, and recommends standout products while also covering topics in the beauty and hair care industries, fitness, and wellness programs. Lily's work has been featured in outlets such as WBAL-TV 11 Baltimore, KCRA 3 & My58 Television, MSN, and Allure Magazine.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Reviews: 33 %
Informative: 25 %
Promotional: 18 %
Listicles: 13 %
Opinion: 6 %

Themes Covered:

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Most Recent Topics:

  • Beauty Industry
  • Makeup & Skincare
  • Fashion Industry
  • Fitness
  • Apparel Design

Pitching Insights

Lily's coverage heavily focuses on reviewing products and promoting deals related to beauty, fashion, and technology. She appears to be interested in featuring specific product reviews and promotional offers rather than general industry news.

Given Lily's focus on specific products and promotions, she may be most receptive to pitches that involve new or innovative products within the realm of beauty, fashion, or technology. This could include exclusive access to upcoming releases or special discounts for readers.

While there is no explicit geographic focus mentioned for Lily’s coverage, her content seems likely to appeal across different regions due to its consumer-focused nature.

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