Lisa Baldi

Director Of Strategic Communications

Preston's Summary

Lisa Baldi is the Director of Strategic Communications at BCTV. With over 30 years of experience in marketing, public relations, and strategic communications, she focuses on themes such as education, higher education, business and economics, and continuous education, often exploring topics like campus life, university research, and entrepreneurship. Lisa has been featured in Berks Community Television and Penn State University.

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Geo Focus

Wyomissing, United States (Local)

Coverage Attributes:

Beta
Informative: 71 %
Events: 20 %
Promotional: 2 %
Data Driven: 2 %
Interviews Q&as: 2 %

Themes Covered:

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Most Recent Topics:

  • Campus Life
  • College & University
  • University Research
  • Entrepreneurship
  • Incubators & Accelerators
  • Startups
  • Lifelong Learning
  • Professional Development

Pitching Insights

Lisa Baldi's articles focus primarily on local events and achievements related to education, health, and human interest stories within the Penn State Berks community. She may be interested in pitches that highlight success stories of individuals or programs within the university, as well as topics related to education, equity, academic experiences, and initiatives specific to Penn State Berks.

Given her coverage attributes such as expert commentary and profile features being at 20% and 13% respectively, she might also welcome pitches featuring interviews with experts from the fields of education, health & wellbeing or human resources who can provide valuable insights into relevant topics. These could include discussions around preventing hypertension (as seen in one of her article titles), overcoming obstacles in achieving educational goals or addressing issues related to violence prevention programs.

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