Lisa Johnston

When it comes to build vs. buy, Colgate-Palmolive says taking certain things in-house is helping them be more flexible and better scale their revenue growth management and media analytics efforts.

L’Oreal says it’s reinventing key supplier partnerships to increase the capacity that’s required for e-commerce growth.

SEO still matters, at least when it comes to snack discovery.

Today’s supply chain leaders are faced with the complicated dance of tapping into emerging technologies to shore up stability — while figuring out how to marry them with humans to shoot ahead of the competition.

As The Beard Club seeks to evolve from DTC darling to omnichannel stalwart, the company is bullish on the consumer insights diamonds it can mine in partnership with its newest customer: Target.

Henkel will pilot generative AI solutions trained on its own assets to create personalized marketing content at scale that’s both brand- and commercial-safe. In doing so, the CPG aims to seize the potential of genAI-fueled efficiencies without much of the messiness.

The Hain Celestial Group has sold off the Thinsters cookie business to J&J Snack Foods as part of the next steps in its transformation plan.

Get details on how General Mills is using enhanced datasets and AI within procurement to develop models that identify cost gaps.

Luxury bedding brand Boll & Branch is bringing its supply chain transparency commitment to its website, as it finds consumer education translates to increased loyalty.

P&G, PepsiCo, Nestle, Kimberly-Clark: Consumer Behavior Snapshot in a Bifurcated Market