Maddison Hockey

Digital Editor

Preston's Summary

Maddison Hockey is the Digital Editor at Marie Claire. With a decade-long career in the media industry, she covers a diverse range of topics including fashion, beauty, and entertainment, while also advocating for women's issues. Maddison's work has been featured in Elle Australia, Who Magazine, and Marie Claire Australia, highlighting her expertise in the fashion and beauty sectors.

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Geo Focus

Sydney, Australia (Local)

Coverage Attributes:

Beta
Informative: 50 %
Opinion: 14 %
Events: 9 %
Reviews: 8 %
Interviews Q&as: 5 %

Themes Covered:

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Most Recent Topics:

  • Celebrities
  • Entertainment News
  • Fashion Industry
  • Film Industry
  • Concerts & Festivals
  • Luxury Goods
  • Makeup & Skincare
  • Apparel Design

Pitching Insights

Maddison Hockey's articles predominantly cover fashion, beauty, and lifestyle topics with a focus on promotional deals and gift guides. To effectively pitch to Maddison, consider offering insights or products that align with upcoming seasonal trends in fashion and beauty. Additionally, providing exclusive access to promotions or new product launches would likely catch her attention.

Given the prevalence of "best of" lists in her coverage attributes, pitches for unique or standout products within the fashion and beauty space could be particularly well-received. Moreover, as Maddison covers a range of lifestyle themes including house & home and travel, relevant product recommendations related to these areas could also pique her interest.

Keep in mind that her content appears to be focused on consumer-oriented topics rather than industry-specific insights. Therefore, when reaching out, framing pitches around how they appeal to consumers' needs and interests will likely resonate best with Maddison's editorial preferences.

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