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Michael Idato
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Michael Idato

Culture Editor-at-Large, The Sydney Morning Herald

AS SEEN ON
Brisbane Times, The Sydney Morning Herald, The Age, WAtoday, The Post

Preston's Summary

Michael Idato is the Culture Editor-at-Large at The Sydney Morning Herald. He covers a diverse range of topics within the arts and entertainment sector, including celebrities, comedy, and events, while also exploring themes related to agriculture and farming. Michael's work has been featured in prominent outlets such as Waikato Times, MSN, PEDESTRIAN.TV, and Brisbane Times, among others.

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Geo Focus

Australia (National)

Coverage Attributes:

Beta
Informative: 39 %
Opinion: 26 %
Reviews: 12 %
Interviews Q&as: 10 %
Events: 5 %

Themes Covered:

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Most Recent Topics:

  • Film Industry
  • Celebrities
  • Entertainment News
  • Pop Culture
  • Comedy
  • Concerts & Festivals
  • Cultural Movements
  • Plays & Musicals

Pitching Insights

Michael Idato's coverage primarily revolves around lifestyle and entertainment news, with a focus on TV shows, series, movies, and directors. He heavily emphasizes event coverage in his articles. When reaching out to Michael, consider providing insights or interviews related to the latest developments in the entertainment industry such as upcoming TV shows, movie releases, major award ceremonies like Golden Globes or exclusive interviews with prominent figures from the world of television and film. Keep in mind that he focuses on national (Australia) content so tailor your pitches accordingly if they are localized for an Australian audience.

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