Things are suddenly looking up on the South Side of Chicago, where an unexpected playoff push has quickly transformed the White Sox's business outlook. It's been a welcome development for young sales staffers who, after a 60-102 season, had been “getting their teeth kicked in” trying to sell sponsorships and tickets. Today, those same staffers say “People are calling us back. People are asking
Mike Mazzeo is an MLB Reporter. He covers a wide range of topics in the sports industry, including Major League Sports, team dynamics, and international sports leagues, while also focusing on sports business, broadcasting, and event management technologies. Mike's work has been featured in prominent outlets such as CDC Gaming Reports, ESPN2 Australia, GulfLive.com, and Sports Business Journal.












