Pierre Lebrun is a senior NHL columnist at The Athletic. With extensive experience as an NHL Insider for TSN and a background covering team sports, he specializes in competitive sports and sports business. Pierre has been featured in various prominent outlets including Sports Arizona, The New York Times, and RDS in Montreal.
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Pierre Lebrun's coverage indicates a strong focus on NHL hockey, particularly trade rumors and contract negotiations. He seems to value expert commentary and opinions from industry insiders.
Pitching to Pierre would likely be most successful if it offers access to key figures within the NHL involved in decision-making processes, such as team managers, coaches, or players' agents. Additionally, providing unique insights into potential trades or free-agent signings could attract his attention.
Given that Pierre does not have a specified geographic focus but covers the NHL broadly, pitches should consider appealing to an audience interested in league-wide news rather than specific regional stories.
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By: Pierre Lebrun
Coaches are looking for any edge possible but St. Louis' decision not to take the bait from Ruff is a sign of generational change.
By: Pierre Lebrun
Throughout the postseason, Buffalo and Montreal have defied conventional playoff logic. NHL coaches have theories.
By: Pierre Lebrun, Arpon Basu
The Canadiens have become the NHL model for a rebuilding team, and the beauty of their situation is that they're not finished yet.
By: Matthew Fairburn, Pierre Lebrun
The Sabres accomplished so much more than anyone expected before the season. That doesn't mean Game 7 wasn't absolutely gutting.
By: Pierre Lebrun, Chris Johnston
Check out the latest news, rumors and information on the Hockey at RealGM.
By: Pierre Lebrun
Adams watched the team he built reignite hockey in Buffalo this season — after he was fired. "I’m just happy for the Sabres," he says now.
By: Pierre Lebrun
There will be a long list of potential suitors if Nico Hischier is available this summer.
By: Pierre Lebrun
What happens when the salary cap goes up and the free-agent market is bare? Trades, trades, trades.
By: Michael Russo, Pierre Lebrun, Rebecca Tauber
Claude Lemieux played 21 seasons with six teams, tallying 80 career playoff goals.
By: Pierre Lebrun
Carolina has lost one game in the playoffs but is an underdog against Vegas in the eyes of our panel of 29 coaches and 20 execs. Here's why.
