Ads seldom rely on information alone to make their point. Most aim for an emotional response to help the message land.
Robin Baranyai is a columnist at various publications including the Beacon Herald, Woodstock Sentinel Review, and Montreal Gazette. She covers a diverse range of topics, with a focus on food and beverages, climate change and the environment, and sports, particularly competitive sports and the sports business. Robin's insights and analysis have been featured in prominent outlets such as The London Free Press, Calgary Herald, and Sudbury Star.













