Ruben Flores is an Investigative Journalist at NewsChannel 10. He is the creator of the Ruben on the Road series and has a passion for exploring themes such as travel and tourism, culture, and the arts, with a focus on adventure travel and beverage production. Ruben's work has been featured in various outlets including KGNS TV, 6 NEWS WOWT OMAHA, and ABC7 News Bay Area.
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Ruben's coverage primarily centers on local community-related stories, featuring businesses, educational institutions, and individuals in the Texas Panhandle region. Given this regional focus, he is likely to be receptive to pitches related to local events, initiatives supporting the community or highlighting unique aspects of the area.
His articles often feature expert commentary and private sector announcements. Therefore, professionals with insights into community development projects or local business owners with compelling success stories may find a receptive audience when pitching story ideas.
Pitches should align with his predominant themes such as family & relationships, sports, entertainment news and education while focusing on topics specifically connected to Texas communities including travel within the state.
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By: Ruben Flores
No one can hear you scream in the belly of the beast. Austin Abrams stars in the upcoming survival thriller "Whalefall," accidentally trapped in the stomach of a whale. Having to rely on childhood lessons and his own instincts, it's a race against the clock before his air runs out.
By: Ruben Flores
OATMAN, Ariz. (KFDA) - Ruben makes a stop in Oatman, Arizona and learns why one shop is proud to be part of Route 66.
By: Ruben Flores
Published Aug. 24, 2026 at 6:41 PM GMT+2 | Updated moments ago DALHART, Texas (KFDA) - Sod Cellars is a winery in Dalhart bringing something new to the area.
By: Ruben Flores
AMARILLO, Texas (KFDA) - QuiltWinks Fabric & More in Amarillo is proud to be serving the Panhandle for over five years.
By: Ruben Flores
TUCUMCARI, N.M. (KFDA) - The Tucumcari Railroad Museum originally opened around 2015 to preserve the history of the railroad and town.
By: Ruben Flores
The Tucumcari Railroad Museum originally opened around 2015 to preserve the history of the railroad and town.
By: Ruben Flores
Published Aug. 31, 2026 at 5:13 PM GMT+2 | Updated moments ago AMARILLO, Texas (KFDA) - A greenhouse in Amarillo is proud to have served the Panhandle for over a decade.
By: Ruben Flores
TULSA, Okla. (KFDA) - Ruben spotlights a unique business in Tulsa, Oklahoma that is proud to be part of Route 66.
By: Ruben Flores
FRIONA, Texas (KFDA) - A new family clinic in Friona is bringing more health care options to residents in the area.
By: Ruben Flores
OKLAHOMA CITY, Okla. (KFDA) - The National Cowboy & Western Heritage Museum in Oklahoma City was founded in 1955 and opened its doors in 1965.
