Demand for investment trusts is cooling among self-invested personal pension (Sipp) customers, who are increasingly choosing money market funds, passive funds and individual shares
United Kingdom (National)
United Kingdom (National)


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Ruth Emery's coverage predominantly focuses on personal finance, taxes, retirement planning, investments, and the housing market in the UK. Her articles frequently cite data and provide expert commentary. Therefore, she would likely be interested in receiving pitches from financial experts who can offer unique insights or analysis based on credible data related to personal finance trends, tax regulations affecting individuals or businesses, retirement planning strategies specific to the UK context, investment opportunities relevant to UK residents, and developments within the local housing market.
Given her focus on national issues within the United Kingdom across various financial topics affecting individuals and households directly, tailored pitches with a clear emphasis on how they relate specifically to her audience would be most effective when reaching out to Ruth.
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