Sakshi Sharma

Sahil, Sagar, Mohit and Manav from Twin Strings talked to us about the process and vision behind their latest song, Woh Tum Ho, the band's mission, their journey, and more!

In an exclusive conversation with Marketing Mind, Kumaran explored a spectrum of insights, encompassing BIG FM's post-COVID-19 growth trajectory, its integration of technological innovations, tailored advertising strategies, audio space trends, the industry's current challenges, and much more.

In discussions with Marketing Mind, advertisers highlighted the significant opportunities and challenges presented by the ICC T20 World Cup. They discussed the impact of the self-declaration certificate (SDC) on advertising, the impact of match schedules on advertising strategies, and the growing trend towards a synergistic approach that combines TV and digital platforms instead of relying on just one.

It's been more than three years since Mirzapur 2 came out, and it's bound to happen that most of us have forgotten what happened so far. So, here's a quick recap!

Compared to the previous two action-packed seasons, Mirzapur season 3 is packaged as a slow-burn breather that focuses on raising the stakes higher before the bhaukaal hits Mirzapur!

From Bollywood stars to Justin Bieber, Radhika Merchant and Anant Ambani's Sangeet was an unimaginable ceremony. Here's a quick look into it!

In a conversation with Marketing Mind, Ashit Kukian, CEO, Radio City, highlighted their strategic approach centred on aligning with the consumer journey. Radio City aims to maintain a strong presence across various content formats favoured by consumers, including podcasts, short and long videos, and YouTube. The objective is to deliver content in formats that resonate with consumers, particularly Gen Z, whenever and wherever they seek it.

The Gladiator 2 trailer starring Paul Mescal, Pedro Pascal, Denzel Washington, and Joseph Quinn gives us an intriguing glimpse into the magnum opus being helmed by Ridley Scott!

Created by Mirzapur's Puneet Krishna, the Tribhuvan Mishra CA topper trailer looks aesthetically pleasing and shows us a CA's side hustle turn messy!

Wild Wild Punjab is that once-in-a-while, mindless comedy that leaves you questioning why such films are made that think that, in the name of laughter, you can do anything.