Samantha Sasso is a Senior Editor of Branded Content at Vox Media. She covers the latest trends in beauty, fashion, and entertainment, with a particular focus on the beauty industry and the cultural impact of figures like Lady Gaga. Samantha's work has been featured in Yahoo News, POPSUGAR Australia, Thrillist, NowThis, Refinery29, and The Cut, among others.
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United States (National)
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Samantha's articles predominantly cover lifestyle and beauty, with a focus on gift guides, promotional deals, how-to guides, and seasonal content. To effectively reach out to her:
Pitch unique and affordable gift ideas or products for special occasions covered in her articles.
Offer expert insights or DIY tips related to protecting hair from damage or self-care during holidays.
Consider pitching fashion trends that align with the seasons she covers.
As Samantha focuses on national coverage within the United States, consider tailoring pitches based on regional relevance when discussing events or specific promotions.
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