Crystal Lake, United States (Local)
Shaw Local
Geo Focus
Coverage Attributes:
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Pitching Insights
Shaw Local's focus is predominantly on local news, with a strong emphasis on sports. Given the high percentage of event coverage and evolving stories in their articles, they are likely to be responsive to pitches that offer unique angles or access to local events or sports teams.
They may also appreciate exclusive interviews with coaches, athletes, or individuals involved in the organization of local sporting events. Pitches related to upcoming local sports events and insightful previews could also be well received.
Additionally, as they have an announcement attribute of 26%, Shaw Local might be interested in exclusive news about new developments within the community such as business openings or expansions. Therefore, pitching them stories about new businesses opening up in Geneva would align well with their coverage attributes.
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