Shweta Jain

Assistant Business Editor

Preston's Summary

Shweta Jain is an Assistant Business Editor, contributing to various publications including The National News, e27 (Optimatic), and Cigalah Group. With a focus on business and finance, Shweta covers a wide range of topics including economic trends, investment opportunities, and emerging industries in the Middle East and Asia.

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Geo Focus


Coverage Attributes:

Press Release: 38 %
Cites Data: 23 %
Government Announcement: 15 %
Private Sector Announcements: 12 %
Investment Analysis: 6 %

Themes Covered:

Most Recent Topics:

  • UAE Economy
  • Non-oil Business Activity
  • Investment
  • Start-ups
  • IPOs

Pitching Insights

Shweta Jain predominantly covers business and finance, particularly focusing on the UAE economy, non-oil business activity, investments, start-ups, and IPOs. Her coverage attributes show a significant reliance on press releases and data citations.

Given her coverage focus, pitches should offer insights into the UAE's economic landscape or present compelling news related to investment opportunities in the region. As Shweta's articles often cite data and government/private sector announcements, providing unique perspectives supported by relevant statistics or exclusive industry updates could increase pitch relevance for her.

As she has a notable emphasis on press releases and private sector announcements in her work, PR professionals representing companies involved in IPOs or startups within the UAE may find success when reaching out to Shweta.

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