Simi Iluyomade is a Staff Writer at VERSUS. She covers a diverse range of themes including beauty and fashion, sports, and publishing, with a particular focus on the fashion industry, luxury goods, and competitive sports. Simi's work has been featured in notable publications such as Hypebae and Hoodline.
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Simi Iluyomade predominantly covers the intersection of sports and fashion, particularly in the realm of football. Given her extensive coverage on promotional deals, private sector announcements, and press releases related to athletes and sportswear brands, she is likely to be interested in pitches that offer exclusive insights into collaborations between athletes and fashion brands or upcoming launches within the sports fashion industry.
Her focus on specific players' partnerships with well-known brands suggests a receptiveness to stories about unique brand tie-ins for individual athletes. If you have insider access or expert knowledge related to these areas, such as details about upcoming athlete-brand collaborations or trends in sports fashion, it may pique Simi's interest.
While Simi does not specify a geographic focus, her coverage heavily features European footballers and their ties with renowned global sportswear brands like adidas and Nike.
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PLEASURES Releases Its Fall 2026 Collection
Umbro Rings In the New Football Season With "Away Days"
The founders behind one of New York's most exciting emerging brands talk about building soccer culture in America, the state of football fashion and what it means to be “Ophsides.”
By: Simi Iluyomade
If anyone knows how to make a debut, it's Bella Hadid . The supermodel recently fronted ALO's Pre-Fall campaign , shot in her hometown Los Angeles by photography duo Mert and Marcus.
PUMA and Madhappy Serve West Coast Warmth in Their New Collaboration
Fisayo Longe on Ten Years of Kai Collective The Kai Collective founder talks solo trips that become print collections, staying present in
By: Simi Iluyomade
UGG is teaming up with visionary designer Willy Chavarria for an epic unisex capsule that seamlessly merges rugged biker culture with UGG's signature cozy warmth, and this one is a whole family affair.
By: Simi Iluyomade
Fresh off the release of her new standout album Starrgirl, Ayra Starr's presence is undeniable.
ARMEDANGELS just launched its first activewear line, and it's good for the planet, too.
By: Simi Iluyomade
Balenciaga is getting us ready for the colder months, with the house unveiling its Winter 2026 collection campaign , titled “ClairObscur.” Lensed
