Susan Lingeswaran is an editor at Sportcal. Her main areas of interest include tennis, media rights, and sports investment, with a focus on sports business, broadcasting, and marketing. She has been featured in MSN, Sportcal, and Yahoo Sports.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Not enough data
Susan's coverage is heavily focused on sports, particularly in the areas of sports broadcasting, rights, sponsorship, and acquisitions. She seems to be interested in developments related to partnerships, agreements, and regulatory changes within the sports industry.
Given her focus on press releases and private sector announcements related to these themes and topics, she may be more inclined towards news about new deals or significant shifts within the industry. Therefore, pitches should emphasize exclusive insights into industry trends or major partnership announcements that align with her coverage area.
This information evolves through artificial intelligence and human feedback. Improve this profile .
The rights available include FTA, pay-TV, streaming, digital platform, and radio.
The deal marks the company’s first foray into sports sponsorship.
Melbourne Storm, of Australia's top-tier National Rugby League (NRL), has secured private equity investment firm EQT as its new majority
By: Susan Lingeswaran
The Australian restaurant chain’s venues become official hubs for NFL fandom.
DAZN will air 71 of the 82 Pacers games, with the remaining 11 shown on national television.
AT&T named official connectivity partner; Peloton becomes official interactive fitness partner.
PTP will provide its strength, core, mobility, and recovery range of products to the Australian teams.
EuroLeague Basketball, the organizer of top European club competitions, has announced United Arab Emirates' capital Abu Dhabi as the debut host of its new annual men's SuperCup tournament.
By: Susan Lingeswaran
More than 20 proposals were filed by interested parties seeking to secure one of eight franchises on offer.
Ticketmaster will provide a fully digital ticketing experience to the tournament’s official mobile app.
