Susan Lingeswaran is an editor at Sportcal. Her main areas of interest include tennis, media rights, and sports investment, with a focus on sports business, broadcasting, and marketing. She has been featured in MSN, Sportcal, and Yahoo Sports.
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Susan's coverage is heavily focused on sports, particularly in the areas of sports broadcasting, rights, sponsorship, and acquisitions. She seems to be interested in developments related to partnerships, agreements, and regulatory changes within the sports industry.
Given her focus on press releases and private sector announcements related to these themes and topics, she may be more inclined towards news about new deals or significant shifts within the industry. Therefore, pitches should emphasize exclusive insights into industry trends or major partnership announcements that align with her coverage area.
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The partnership will focus on fan engagement, using AI to create immersive content.
The Tanzania-based pay-TV broadcaster will air all 104 matches across eight markets.
Airbnb will serve as the official lodging partner for five racetracks during the 2027 season.
Russell has held financial leadership roles at UK broadcasters Channel 4 and Sky.
The company’s logo will appear on the left sleeve of Arsenal’s home, away, and third shirts.
By: Susan Lingeswaran
The hotel group will serve as the ICC’s official accommodation partner for the tournament.
Susan Lingeswaran The Marriott Bonvoy hotel group has expanded its commercial sponsorship agreement with the International Cricket Council (ICC) to include the upcoming Women's T20 Cricket World Cup.
The YouTube channel replaces Disney as the main rightsholder in Brazil.
Channel 5 has landed a sublicensing deal with UK rightsholder Warner Bros. Discovery.
Susan Lingeswaran UK commercial network Channel 5 has reportedly landed a deal to show a daily highlights program covering this year's
