Tara Deschamps

Business Reporter

Preston's Summary

Tara Deschamps is a Business Reporter at Canadian Press. She covers a wide range of topics including technology, retail, and the evolving landscape of e-commerce, with particular interests in beauty, fashion, and food and beverages. Tara's work has been featured in numerous outlets, including CTV News, National Post, and The Globe and Mail.

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Geo Focus

Canada (National)

Coverage Attributes:

Beta
Informative: 61 %
Data Driven: 16 %
Interviews Q&as: 7 %
Events: 3 %
Product Service Comparisons: 2 %

Themes Covered:

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Most Recent Topics:

  • Corporate Finance
  • Corporations
  • Entrepreneurship
  • Apparel Design
  • Fashion Industry
  • Beverage Production
  • Store Management

Pitching Insights

Tara Deschamps' coverage primarily focuses on local Canadian finance, retail sales, and product promotions. She frequently relies on data, press releases, and government announcements to inform her articles. To effectively pitch to Tara, consider providing access to industry-specific data or newsworthy company announcements related to the Canadian finance or retail sectors.

Given her focus on CEO changes and expert commentary in a local context, reaching out with insights from executives within these industries could be valuable. Furthermore, offering perspectives on evolving marketing strategies in Canada's retail landscape may also capture her attention.

As she reports mainly for a local audience in Canada, highlighting the regional relevance of your pitch would likely increase its appeal.

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