Walker Smith

Generative artificial intelligence (AI) is all the talk in marketing these days. Yet, we are framing our conversation about it in the wrong way.

One of today’s biggest cultural dynamics is so ever-present that it is hiding in plain sight. Which is the culture of Both-ism, or lifestyles populated by opposites.

Hurley signed the extension following an 11-month pause partly due to the move to the Big 12

The better our products get, the more they are alike. Quality is contagious. It multiplies itself. Quality follows quality, which is why quality also converges.

University President Michael Crow said the new athletic director will be announced before the semester ends and the spoke on University's implementation of AI

The biggest challenge brands face is standing out from the crowd. Difference is rare because difference is hard. This challenge will become even harder in the future.

The ASU fire marshal responded to a computer fire at Sun Devil Hall on Wednesday night.

In the midst of today’s volatility and turmoil, boring has become alluring. Not as escapism or retreat. People still want exhilarating experiences, but without risks, extremes and recklessness. It’s finding the extraordinary in the ordinary. Which is to say, boring.

The old joke about surveys is that the best thing about them is also the worst: people answer the questions. Meaning, there is inherent mushiness in every survey result.

The current proposed plan for the Mark Clark Extension to connect 526 in West Ashley and cross Johns Island before finishing at the James Island Connector passes through parts of