Walter Thompson

Hire experienced talent early, allocate 10% of revenue to marketing, and continue dividing team responsibilities as you scale.

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We have customized our 'people-first' framework to apply to AI companies and are using it to guide our investment decisions.

Back in 2018, the Cato Institute estimated it would take 151 years for a person born in India to get a green card in the EB-2 category.

"The racial and sexual division of labor in tech is foundational to its existence. And I don't think a personnel change is going to fix that."

If you’d like to know what investors are looking for, how they want to be approached and what they’re most likely to ask, keep reading.

It's OK for a founder to jump into an emerging hype cycle, but only if they have a genuine interest in that area that reaches back in time.

We’re definitely in a down market, but for entrepreneurs eager to build and scale, venture capital is always scarce.

Wilkinson Sword Quattro for Women: “Mow the lawn” [01:10]# Fresh and airy, upbeat, decidedly “girlie,” and cutely sung to boot – that’s the recipe for this spot advertising women’s razors from Wilkinson. The protagonist and her girlfriends profess to being devotees of “lawnmowing” (used here as a metaphor for the shaving and shaping of their bikini line) and gardening. They therefore sing of the joys of “trimming hedges and weeding” while hopping around the garden on pink lawnmowers. With the new Quattro, “trimming bushes” is twice as much fun.

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