By: Martin Belam(now, Will Unwin
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Will Unwin is a freelance journalist at Guardian Sport, focusing on competitive sports and the business of sports. His work often explores team sports and their impact on culture and society. Will has been featured in prominent publications such as the Irish Examiner, Yahoo Sports Canada, The Irish Times, and The Guardian.
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United Kingdom (National)


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Will Unwin’s coverage primarily revolves around football, with a specific focus on events and evolving stories. Given this, he is likely to be most responsive to pitches that offer unique insights or access to players, managers, or behind-the-scenes developments within football clubs.
Since Will's primary focus appears to be on the United Kingdom and English Premier League teams like Manchester United and Nottingham Forest, consider tailoring your pitch accordingly if it involves these entities. Pitches offering exclusive interviews or insider perspectives into ongoing football events are likely to capture his interest more effectively.
Additionally, given the high percentage of event coverage in his articles, providing timely updates about significant matches or breaking news related to football could enhance the likelihood of getting his attention.
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