The Furrow, established by John Deere in 1895, is a longstanding publication dedicated to serving the interests and needs of farmers. Its primary focus is on storytelling that both entertains and educates, offering practical knowledge that readers can apply directly to their agricultural operations. The content is crafted to be engaging while remaining rooted in the realities and innovations of modern farming.
The magazine's audience consists mainly of farmers, agricultural professionals, and those with a vested interest in rural life and agribusiness. Readers turn to The Furrow for both inspiration and actionable insights that can help improve their productivity and adapt to evolving industry trends.
Coverage is delivered through a mix of print issues, a robust online digital presence, and a podcast format, ensuring accessibility and engagement across multiple platforms. This multi-channel approach allows The Furrow to reach its audience wherever they prefer to consume content, maintaining its relevance in the agricultural community for over a century.
