Akbar Merchant is an Assistant Editor for Autocar Professional and Autocar India, with a focus on the multinational automotive industry, particularly in India. With a passion for automobiles, Akbar covers a wide range of topics including new vehicle launches, industry updates, and exclusive interviews with key industry players.
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India (National)
Akbar's coverage predominantly focuses on automobiles, car models, production, and sales. His inclination towards press releases indicates a preference for official announcements from automotive companies.
For effective outreach to Akbar Merchant, consider providing exclusive access to upcoming car launches or insider information about the latest trends in the automotive industry. Press releases and official statements could also be of interest to him.
As his geographic focus is not specified, pitches should encompass global automotive news as well as developments specific to India unless otherwise indicated.
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Fiat recently took the covers off the reto-styled Grande Panda SUV, showing its exterior.
Volkswagen has released the first set of images and details of its all-new Tharu XR SUV.
Discounts and offers on the Maruti Suzuki Jimny are on the higher side once again for the rest of this month.
Hyundai has finally discontinued the Kona Electric in India. Launched back in July 2019, the Kona was Hyundai's first EV for our market.
Tata Motors will add a CNG powertrain to its popular Nexon compact SUV within this finalcial year, the compnay has confirmed.
Grand Koleos SUV unveiled at the ongoing Busan Motor show in Korea; gets 1.5-liter petrol hybrid engine Listen to this Article
USD 500,000 Ferrari EV will be built at all-new factory in Maranello Listen to this Article Ferrari has begun road testing its first ever EV.
There is good news coming from Japan for fans of small, light, and fun sports cars.
Sources tell us that Mahindra has upped the monthly production target for the Thar Armada even before start of production. Listen to this Article
Fiat recently took the wraps off the radically styled five-seat Grande Panda which will sit above the outgoing and quite popular Panda small SUV in its global line-up.
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