Akbar Merchant is an Assistant Editor for Autocar Professional and Autocar India, with a focus on the multinational automotive industry, particularly in India. With a passion for automobiles, Akbar covers a wide range of topics including new vehicle launches, industry updates, and exclusive interviews with key industry players.
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Akbar's coverage predominantly focuses on automobiles, car models, production, and sales. His inclination towards press releases indicates a preference for official announcements from automotive companies.
For effective outreach to Akbar Merchant, consider providing exclusive access to upcoming car launches or insider information about the latest trends in the automotive industry. Press releases and official statements could also be of interest to him.
As his geographic focus is not specified, pitches should encompass global automotive news as well as developments specific to India unless otherwise indicated.
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By: Akbar Merchant
Maruti Suzuki has hit a new milestone by manufacturing two million vehicles in India in the calendar year 2025.
The new Skoda Kodiaq is set to make its India debut at the upcoming Bharat Mobility Show in New Delhi, starting on January 17.
The new Skoda Octavia RS will make its India debut at the upcoming Bharat Mobility Show, alongside the new Kodiaq SUV . The Kodiaq will also be shown in India for the first time.
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By: Akbar Merchant
The new Skoda Superb will be shown in India for the first time in January at the Bharat Mobility Global Expo alongside the new Kodiaq and Octavia RS.
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