Alana Edgin

Business reporter

Preston's Summary

Alana Edgin is a business reporter at Lubbock Online. She covers a diverse range of topics including food and beverages, retail, and transportation, with a keen focus on the Texas market. Alana's work has been featured in notable outlets such as Yahoo News, Amarillo Globe-News, and Lubbock Avalanche-Journal.

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Geo Focus

Lubbock, United States (Local)

Coverage Attributes:

Beta
Press Release: 32 %
Private Sector Announcements: 27 %
Event Coverage: 11 %
Promotional Deal: 9 %
Government Announcement: 4 %

Themes Covered:

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Most Recent Topics:

  • Food Production
  • Store Management
  • Beverage Production
  • Farm Management
  • Food Manufacturing

Pitching Insights

Alana Edgin's focus on local business news in Lubbock, Texas suggests that she is most responsive to pitches related to local businesses, restaurant closures and openings, electric providers entering the market, as well as general business news. As her coverage heavily features private sector announcements and press releases, she may be particularly interested in stories featuring exclusive access or promotions from local businesses.

Given Alana's emphasis on house & home and food & beverage themes alongside business & industry topics such as electric providers and new business openings/closures in Lubbock, tailored pitches could include feature stories about unique offerings from local establishments or insights into market trends affecting these sectors within the region.

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