Alice Jeffery

Shopping Editor

Preston's Summary

Alice Jeffery is a Shopping Editor for Broadsheet Media, focusing on multinational fashion and lifestyle trends, with a particular emphasis on the Australian market, specifically Melbourne. Her work has also been featured in Domain, showcasing her expertise in curating and highlighting the latest in fashion, beauty, and lifestyle products.

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Geo Focus

Australia (National)

Coverage Attributes:

Beta
Promotional Deal: 55 %
Seasonal: 9 %
Private Sector Announcements: 8 %
Gift Guides: 6 %
Event Coverage: 6 %

Themes Covered:

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Most Recent Topics:

  • Beauty Industry
  • Hair Care Industry
  • Fashion Industry
  • Apparel Design
  • Makeup & Skincare
  • Luxury Goods

Pitching Insights

Alice Jeffery's coverage largely focuses on fashion, shopping, summer trends, and beauty. Her articles include seasonal promotional deals and gift guides. To effectively reach out to her, consider offering insights into upcoming fashion trends or new beauty products for the season.

Pitching relevant products for seasonal promotions or exclusive deals might be appealing to Alice given her focus on promotional content in her articles. Furthermore, providing expert commentary on emerging house & home trends may also capture her attention as it aligns with some of the topics she covers.

Considering the prominence of "Seasonal" attributes in Alice's coverage, sharing information about new collections or limited-time offers could make your pitch more compelling to her.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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