Alison Weissbrot is the US Editor at Campaign US, with a background in advertising and marketing journalism. She covers a wide range of topics in the industry, including agency news, creative campaigns, industry trends, and thought leadership. Her work has been featured in PRWeek, Campaign (UK), MM+M, and Campaign Asia.
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United States (National)
Alison Weissbrot's coverage predominantly focuses on the advertising and marketing industry, with an emphasis on industry news, campaigns, agencies, and related topics. Her articles often include press releases and reviews.
When reaching out to Alison, consider providing insights or tips relevant to trends in advertising and marketing. This could include new campaign strategies, innovative industry practices, or analysis of successful ad campaigns. Alternatively, if you have access to exclusive data or insider perspectives on major players in the advertising world or upcoming campaigns that align with her coverage areas may also be of interest.
Given that there is no specific geographic focus mentioned for Alison's articles, she appears open to covering stories from anywhere as long as they are significant within the advertising and marketing sector.
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The legendary Wieden+Kennedy copywriter fought a 20-year battle with cancer.. From Campaign US
Added 3 hours ago The Information Pictured: Jim Riswold. (Photo credit: Ashley Courter, used with permission)
Kaye chats about moving from marketing to starting a direct-to-consumer home brand and how the space has evolved in the past decade.
The industry should use this inflection point to solve issues that exist in the brand safety ecosystem.
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By: Alison Weissbrot
Collins chats about the future of the company and takes us behind the American Home Shield rebrand.
As marketers struggle to navigate the right moment to latch onto online trends, they can look to Harris and her team as a blueprint.
By: Alison Weissbrot
EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge sharing across the holding company's creative networks.
By: Alison Weissbrot
Dilley chats about how she keeps two iconic snack brands fresh in an era of healthy snacking.. From Campaign US
Catherine Tan-Gillespie replaces Nick Chavez as chief marketing and chief development officer in the US.
Catherine Tan-Gillespie replaces Nick Chavez as chief marketing and chief development officer in the US.
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