Andy Morton

Food & Drink journalist

Preston's Summary

Andy Morton is a health reporter for The Press and Journal, focusing on local stories related to fitness, wellness, and medical advancements. With a passion for sharing inspiring and impactful stories, Andy aims to shed light on the achievements and challenges faced by individuals in the community.

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Geo Focus

Aberdeen, United Kingdom (Local)

Coverage Attributes:

Beta
Event Coverage: 32 %
Cites Data: 13 %
Government Announcement: 8 %
Profile Feature: 8 %
Expert Commentary: 6 %

Themes Covered:

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Most Recent Topics:

  • Farm Animal
  • Farm Management
  • Farming Equipment
  • Fisheries
  • Organic Farming
  • Ranching
  • Consumer Health
  • Drugs & Medication
  • Health News
  • Mental Health
  • Aging & Longevity
  • Diet & Nutrition
  • Fitness
  • Wellness Programs

Pitching Insights

Andy Morton's coverage primarily focuses on local lifestyle and health-related topics in Aberdeen. He frequently covers events and incorporates expert commentary into his articles. Journalists like Andy would likely be interested in pitches that offer unique angles on local fitness, wellness initiatives, or medical breakthroughs relevant to the Aberdeen community.

Given his focus on lifestyle and health, offering stories about individuals who have overcome health challenges or made significant contributions to improving wellness in the region may resonate with him. Additionally, providing access to local experts for commentary on new trends in fitness and wellness could capture his interest.

Pitches should align closely with the geographic focus of Aberdeen and emphasize how they are connected to the lives of its residents.

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