April Morton

Reporter/MMJ "Live in the D"

Preston's Summary

April Morton is a Reporter/MMJ at WDIV-TV in Detroit, MI. She covers a diverse range of themes including food and beverages, arts and entertainment, and events, with a particular focus on Michigan and Detroit culture. April's work has been featured in various segments that highlight the vibrant local scene, especially during holidays and corporate events.

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Geo Focus

Detroit, United States (Local)

Coverage Attributes:

Beta
Event Coverage: 37 %
Seasonal: 31 %
Promotional Deal: 14 %
Private Sector Announcements: 5 %
How To Guide: 3 %

Themes Covered:

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Most Recent Topics:

  • Pets
  • Plays & Musicals
  • Music Business
  • Entertainment News
  • Beverage Production
  • Celebrities

Pitching Insights

April Morton's coverage revolves around local events, seasonal topics, entertainment news, house & home. She may be interested in pitches related to upcoming events in Detroit, as well as stories about local artists or businesses. Given her focus on seasonal content and holiday-related articles, she might also appreciate pitches centered around holiday-themed events or features about pet care during specific seasons.

If you have a story idea that aligns with the local flavor of Detroit or involves unique aspects of the city’s art scene, restaurants/food spots, and community happenings - it could resonate with April Morton's beat. Keep in mind that she primarily focuses on Michigan and Detroit-centric content when pitching ideas for consideration.

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