By: Bella Cruz
In a decisive move to ameliorate the travel woes of Atlanta's commuters, software developer Chad Etzel has launched a new app named SMARTA, boldly stepping into the gap left by the Metropolitan Atlanta Rapid Transit Authority's (MARTA) own underperforming application. After a less than satisfactory experience with MARTA's official app, the Roswell developer and Georgia Tech alum brought to life an alternative designed for ease and efficiency.